Welcome to “Finding Your Frequency,” where we uncover the essence of entrepreneurial and creative success through three core questions. Tune in as we explore the diverse frequencies of entrepreneurship, sharing stories of resilience, creativity, and the relentless pursuit of passion and purpose. Today our hosts, Brian Sexton and Chip Yant spoke with James Fenimore.
James Fenimore
Founder at The Heart Posture Company
Website Address: theheartposturecompany.com
Short company description:
The Heart Posture Coaching is a Christ-centered coaching practice led by PCC-certified executive and life coach James Fenimore. Blending decades of real-world leadership experience with powerful personal transformation tools, the company helps individuals grow in clarity, purpose, and spiritual alignment. Whether through 1:1 coaching, group sessions, or speaking engagements, The Heart Posture Coaching equips people to thrive in every area of life — both now and for eternity.
What is the biggest marketing challenge that you will face in the upcoming year?
The biggest marketing challenge we’ll face in the upcoming year is clearly communicating our unique value—authentic, faith-driven community and coaching—in a crowded online landscape.
What differentiates you from the competition?
We uniquely combine faith-based principles with expert coaching and authentic community, empowering meaningful personal and professional transformation rooted in genuine Christian values.
What is your pain point when it comes to solving innovation problems?
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What is the most important lesson you’ve learned over your career?
The most important lesson I’ve learned is that relationships are everything. How we treat others, invest in our connections, and leverage those relationships positively to lift each other up—that’s what truly defines our success.
What nonprofit do you have a heart for and how do you support it?
We support various charities through our local Church here in Florida as well as several from back in New York (We moved down in 2022)
What’s your favorite way to get involved in the community?
Through church
If you could be remembered for one thing, what would it be?
Professional, it would be whether leading businesses with hundreds of employees or serving as a coach, I want to be remembered for elevating people—helping them achieve their goals, better themselves, and realize their full potential.
What is the most fascinating fact you know?
One of the most fascinating facts I know is that the human brain can physically rewire itself based on what we focus on, it’s called neuroplasticity. That means transformation isn’t just theoretical or spiritual, it’s biological. The thoughts we choose, the habits we build, and the truths we anchor ourselves in can literally reshape our minds and change our lives.
How did you acquire deep knowledge in your area of expertise?
I acquired my expertise through years of hands-on leadership, owning and scaling multiple businesses, and mentoring teams from the ground up. That real-world experience gave me a front-row seat to the challenges leaders face — both professionally and personally. I’ve built on that foundation with advanced coaching certifications, including my PCC from the ICF, to sharpen my skills and ensure I’m bringing both practical insight and professional rigor to every client I serve.
How has mentorship shaped your journey to becoming an expert?
Coaching as a field is a constant journey of mentorship on both sides of the coin. I am still be mentored today!
How do you use feedback to accelerate your growth?
I treat feedback as a gift. It gives me insight into blind spots, highlights opportunities I might miss on my own, and keeps me aligned with the impact I intend to have. Whether it comes from clients, peers, or mentors, I actively seek it out and use it to refine how I lead, coach, and communicate. Growth doesn’t come from perfection, it comes from humility, reflection, and a willingness to evolve.
With the rise of short-form video platforms, how do you decide the right format for specific audiences?
What’s The Biggest Challenge you are facing in your business or industry?
How do you see your field evolving in the next 3-5 years
Who in your industry do you see as a trend setter and why
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