Executive Highlight
Katie Cline
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Co Owner, Cheers 904
- Industry: Consumer Goods / Services
Business Founded: 2020
Phone: (386) 451-5905
Email: [email protected]
How long have you been in your industry?2.5 years
Why did you choose your industry?Wanted to turn my love of craft cocktails into more than just a hobby and be able to provide my services to those who love to host parties but don't want to be stuck making drinks for all of their guests or resorting to boring drinks.
Who are your typical clients?The hostess with the mostess! Event planners, corporate clients and anyone who loves to throw a great unforgettable party.
What do you like best about being in this industry?Letting my creativity flow and getting the freedom to experiment with flavors, ingredients and presentation when crafting new cocktails. The social interaction of getting to meet people from all walks of life, and the flexibility it gives me in my day to day life.
What are common problems you see?Seasonal fluctuations and having a great team of staff on hand that will stick with you through the slow seasons in order to make it through the super busy seasons.
What advice/tips do you have for clients?Always plan ahead for your event! Especially during the busy season, most mobile bartenders can even book up a year in advanced when they have wedding clients. Make sure you have good communication with your vendors and always read your contracts fully!
When is your busy season?We stay consistent year round, but there is definitely more of an uptick in events from September to December.
What keeps you up at night?Always thinking about what's next and how to stay relevant in in the ever changing trends on social media. And how I'm going to manage my work-life balance to keep my mental health in check.
How do you market yourself to grow/expand your business?We use the great power of social media and try to post consistently to gain some engagement on our posts. We find social media has been the best referral tool so far.
How involved are you in the community?We love to collaborate with local businesses and partner up to promote giveaways, we're apart of networking groups and partake in a several chamber meetings throughout the year.
What is your favorite not for profit or charity?Chemo Noir
What advice would you give to someone thinking of getting into this business?Get the necessary licensing and insurance needed to run your business and invest in quality equipment. Always keep learning and improving your techniques when it comes to bartending and creating new cocktails. Don't be afraid to step out of your comfort zone to get your name out there. Networking and creating strong relationships always goes a long way.
What do you enjoy doing in your free time?I love to hangout with friends and family whether it be football get togethers, hosting "family dinners" with friends, or even going on a small weekend getaway camping. My free time is always spent with my favorite people and my best pup, Randy.
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